You thought the word "Slay" became slang because of TikTok? Think again! This year for pride, we want to give credit to the LGBTQIA+ community for influencing modern vocabulary.
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| Do you speak the language? |
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| For our Pride campaign this year, we're teaming up with Swedish community-based production company Musoke Productions. Together we want to shine a light on the language spoken by marginalised groups within the LGBTQIA+ community. Many of the words trending on TikTok, such as "Slay, "It's giving...", and "Shade", originate with the LGBTQIA+ community. Click the link below to learn more about queer slang and our Pride campaign. Happy Pride! |
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| It's giving... pride! |
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| Learn more about queer culture and all the amazing slang they have shared with the world. |
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| See the full campaign, as well as our colourful pride collection, by clicking the button below. |
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Happy Socks AB Karlavägen 102 | 115 26 Stockholm Sweden |
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