The culmination of our #HappinessEverywhere campaign is a coffee table book, featuring all the stunning images from the campaign, as well as insights and interviews.
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| 18 interpretations of happiness |
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We’re celebrating the launch of our new logo with a coffee table book, which has been made in collaboration with Nuda Paper. In this book, we dive deeper into the very essence of creativity—what sparks it, what fuels it, and most importantly, what makes it infectious.
The book showcases 18 phenomenal artists from various walks of life, each asked to create an image portraying feet up in the air, allowing them complete, unrestricted freedom in their creative interpretation. In interviews with each artist, they generously share their insights on what it means to be an artist, offer advice for aspiring creatives and explain the sources of their inspiration.
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“Happy Socks has a proud heritage of delivering truly unexpected designs by imagining and creating high-quality socks, original campaigns, and never-boring activations. We approach every day with a positive mindset and the mission that what we do has the power to make the world a happier place,” says Happy Socks’ CMO, Laura Frisk.
“This book is a realisation of how we approach every day - with a positive mindset and the mission that what we do has the power to make the world a happier place.”
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© 2023 HAPPY SOCKS AB. All Rights Reserved
Happy Socks AB Karlavägen 102 | 115 26 Stockholm Sweden |
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