PDPAOLA: The Mag | The Letters universe

Personalized jewelry has become a must-have among people of all ages, with letter gems being the cherry on top of the cake.
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“Nice to meet you! What’s your name again?”

Oh, names —the first thing people want to know about us. It’s the first link of the connection’s chain: with everyone around us and with ourselves. Names carry a strong connotation about our identity and definitely bring a sense of uniqueness to the table.

A name, just like any other item in fashion, can have endless layers of meaning and evoke all sorts of feelings. Two people may have the exact same name, but oh boy, chances are they are going to be perceived in a very different way. And there lies the power of a name: it’s the perfect getaway to showcase your own essence.

Names come to the jewelry scene like a superstar. Personalized jewelry has become a must-have among people of all ages, with initial necklaces being the cherry on top of the cake.

“Personalized jewelry gives us the possibility to share a part of ourselves, whether it’s showing our initials to the world or our dog’s.”

WHY IS PERSONALIZED JEWELRY SO POPULAR?

And actually, spoiler alert: this is no new trend. Such sophisticated statement jewelry dates back to the Victorian Era. In the 16th century initial pendants became popular pieces of jewelry among the royals, serving as a symbol of status. From Queen Anne Boleyn’s famous portrait with her ‘B’ initial choker-style necklace to Princess Diana’s ‘D’ charm, one thing is clear: this jewelry piece screams self-ownership.

So, what’s with monogram jewelry that is so appealing? A few reasons come to mind:

Uniqueness on point
Don’t we all love having free rein to wear pieces with a backstory to it? Personalized jewelry gives us the possibility to share a part of ourselves, whether it’s showing our initials to the world or our dog’s.

Dose of mystery
The magical thing about monogram necklaces and bracelets is the curiosity that it awakens. Initial jewelry has a mysterious appeal, it leaves people wondering what that letter stands for.

A timeless go-to
The best part? This all-time-favourite is never out of style. A letter necklace and bracelet have a classic and elegant design that goes with literally anything.

“Letters jewelry is a celebration of yourself and everything that has a special meaning to you.”

The letters jewelry has become a brand’s signature and they hold a very special place in our heart. We envision initial jewelry as an ode to our inner stories, an identity statement that doesn’t go unnoticed. It’s the celebration of yourself and everything that has a special meaning to you, be it a city that you cherish, a platonic love, a sister from another mister… the choice is yours.

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