Please: IL BON TON E' TORNATO

Ma non come lo ricordi.  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
Woman modelling pale pink knitted cardigan over lace camisole and jeans against a soft pink background
Large black bold uppercase text reading 'BON TON, BUT MAKE IT BOLD.' on white background

Il Bon Ton è tornato, ma non come lo ricordi.

Linee eleganti, fiocchi e perle si mixano a dettagli moderni per un look sofisticato, ma deciso. Il segreto? Giocare con i contrasti: classico fuori, bold dentro.

Minimal, chic, irresistibile.

Close-up of woman wearing a pale blue collared shirt with silver sequin floral appliqué on the chest, showing lips and hair
Close-up of small brown teddy bear keychain clipped to light-blue denim jeans pocket on person wearing white shirt
Woman in beige military-style cape over white shirt, wide-leg ripped jeans with lace patch, sunglasses and snake-print heels against pink backdrop

È il momento di riscrivere le regole dell’eleganza.

E di farlo a modo tuo​

Close-up of light-blue wide-leg jeans cinched at the ankles with decorative safety-pin hoops and a small pearl charm, paired with pointed brown shoes
Woman wearing a black open-back sweater tied with two satin bows, dark sunglasses and blue jeans against a white background
Young woman modelling sleeveless olive-green button-up vest with white sequin patch pockets over a white T‑shirt
Cream textured high‑waist trousers close-up with crocheted star keyring clipped to belt loop, matching cropped top visible
Woman wearing sheer white polka-dot ruffled blouse tucked into jeans, hands in pockets against a pink background

#PLEASEDENIM TO CHECK OUT

Model wearing white oversized button-up shirt, light blue cuffed jeans and red low-heel mules on white background
Model wearing cream off-shoulder knit sweater, light-wash wide-leg jeans with hanging patterned scarf and black studded platform boots
Woman modelling light grey zip bomber jacket, white crop top, relaxed blue jeans and patterned flats, wearing sunglasses, standing
Woman in white cropped T-shirt and high-waisted wide-leg blue denim trousers with tie belt and sandals

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©Please 2026 Gruppo Imperial SPA
Via dei Lanaioli 42, Blocco 11 Centergross
40050 Argelato, Bologna, IT

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